Miami-based Developer Future of Cities Receives Unanimous Approval of $5.5 Million Incentive Package and Multifamily Rezoning from Jacksonville City Council for Phoenix Arts & Innovation District
Completion grant will support adaptive re-purposing of warehouses and greenspace while the rezoning will allow for 830 multifamily units to be built over the span of 8.3 owned acres.
JACKSONVILLE, Fla. — June 27, 2024 — Miami-based real estate developer Future of Cities (FoC) announced today it received approval of an incentive package totaling $5.5 million from the City of Jacksonville’s Office of Economic Development, as well as the approval of rezoning of its planned unit development (PUD) to permit commercial and multifamily residential uses for the Phoenix Arts & Innovation District (PHXJAX). The package and rezoning, outlined in Ordinances 2024-0418 and 2024-0348, were approved by the Jacksonville City Council on June 25, 2024.
“Today is a pivotal milestone for Phoenix Arts & Innovation District and the city of Jacksonville. This incentive package is a testament to the collaborative outcomes possible through genuine public-private partnerships. This is a major win for all of Jacksonville including the local artists, small businesses, greater Downtown residents and overall community to demonstrate to the world that creativity and capital investments work best when they work together.”
Tony Cho | CEO and Founder of Future of Cities and Founding Managing Partner of PHXJAX
PHXJAX is a regenerative placemaking demonstration project comprising 10 separate properties across 8.3 acres located in a federally designated Opportunity Zone in the North Springfield neighborhood of Jacksonville, Florida. The funds outlined in the Economic Development Agreement between Future of Cities and the City of Jacksonville will be provided in two phases as a Completion Grant in the amount of $2 million for each phase to support the
adaptive rehabilitation of four warehouses and green space, transforming it into event and gathering spaces, creative office space, artist studios, galleries, retail and restaurants. In addition, the City of Jacksonville has authorized a 50% 15-year recaptured enhanced value (REV) grant not to exceed $1.5 million. In the Emerald Station’s creative offices property located at 2320 N. Liberty Street, PHXJAX is also providing dedicated office space to the Jacksonville Small and Emerging Business (JSEB) organization, which is a small business incubator run by the City of Jacksonville. These grants, coupled with Future of Cities’ investment of nearly $38 million into the project, demonstrate the strength of a public/private partnership approach when developing a community-focused project.
“People always ask us, ‘Why Jacksonville?’ And we ask, ‘Why not Jacksonville?’ Jacksonville has all the fundamentals to compete with other major Florida metros and it has been a true pleasure to work in Jacksonville with the support of the Mayor’s Office, City Council and the City’s exceptional, dynamic and diverse communities.”
Michael Weil | Chief Operating Officer of FoC and PHXJAX.
The first phase of the PHXJAX development began in December 2023 with the commencement of construction of The Emerald Station, featuring creative offices, community gathering spaces and a warehouse event facility. Construction has also begun on the Liberty Building, which will house 17,850 square feet of office, studios, galleries, small-format retail and restaurants. Complementing these buildings is a property located at 2335 Market Street that will be an outdoor market space serving as a greenspace for community activity. The district also includes a hub of the Emerald Trail, a planned network of 30+ miles of trails, greenways and parks connecting the urban core neighborhoods of Jacksonville. The Emerald Station is scheduled for completion in the third quarter of 2024 while the Liberty Building is scheduled to be completed in
the second quarter of 2025.
“This support from the City of Jacksonville is essential to the PHXJAX vision to co-create with the community a space for catalyzing art, culture and innovation to serve the greater good. As a third generation Jacksonvillian, I am so excited to help bring this project to life for Jacksonville as the first demonstration project of Future of Cities.”
Emily Moody, Vice President and Chief Experience Officer of PHXJAX
Tony Cho’s previous projects include the Wynwood Arts District and the Magic City Innovation District Little Haiti, both located in Miami, Florida. Emily Pierce and Hayden Phillips from Rogers Towers led the rezoning efforts on behalf of
PHXJAX. The Emerald Station pre-leasing opportunities are available now. For more information, visit phxjax.com/emeraldstation.
About PHX JAX | The Phoenix Arts & Innovation District in Jacksonville, FL, is a regenerative placemaking project dedicated to building equity through community, arts, and culture, aiming to provide a global platform for artists and business incubation in Jacksonville’s North Springfield neighborhood. Collaborating with artists, residents, cultural instigators, and change makers in
Jacksonville, the initiative by the Future of Cities team focuses on creating a vibrant, diverse neighborhood. To learn more about upcoming events and opportunities to get involved, visit phxjax.com.
About Friends of Phoenix | The non-profit arm of the PHXJAX project, Friends of Phoenix, is committed to fostering community engagement, enhancing educational opportunities and cultural experiences, by driving innovation. Aligning with the broader mission of the Phoenix Arts & Innovation District, Friends of Phoenix operates through four pillars: Arts and Culture, Sustainability, Technology, and Financial Stability.
About Future of Cities | Future of Cities was created to reimagine how we live, work, play and learn as a mission-driven platform invested in transforming the built environment. We take a holistic place-based approach to regenerative development to adopt environmental, social and governance (ESG) strategies that improve the quality of urban living across the globe.
Demonstrating the value of art and innovation for neighborhood revitalization in the heart of Jacksonville, FL
Phoenix Arts & Innovation District is a pioneering organization dedicated to the practices of creative placemaking, regenerative development, and adaptive reuse of commercial real estate. We are passionate about transforming spaces into vibrant, sustainable, and inclusive environments that foster community and creativity.
PROJECT UPDATES
Last week our Director of Community Engagement, Emily Moody and our Land Use attorney from Rogers Towers, Emily Pierce, successfully went in front of the City Planning Commission for unanimous approval of our PUD (Planned Unit Development) for the rezoning of our full 8.3 acre district. The final City Council vote will happen on June 18th. We have been diligently meeting with each and every council member on this and have been receiving positive feedback and support.
EMERALD STATION
It’s almost time to start hard hat tours for the Emerald Station! The 100 year old Emerald Station building houses a mix of 25 creative office spaces, a community gathering space and a 500 person event venue. Our team is on track to open in early Fall 2024 and is pre-booking both the offices and event venue now. This will become the creative and innovative HUB of the district with The Emerald Trail passing directly behind, offering convenient and accessible public transportation to and from the Arts & Innovation District including a small business incubator & accelerator program powered by Future of Cities | PHXJAX.
EMERALD TRAIL | “MILESTONE MOMENTS”
“The City of Jacksonville, Groundwork Jacksonville and the Jacksonville Transportation Authority (JTA) are celebrating a ‘major victory’ in their commitment to delivering the Emerald Trail to the Jacksonville community.”
PHXJAX in the Press | Upcoming Events | Internship Opportunities
Interested in building with us? Email info@phxjax.com for more info.
Participatory Co-Design & Proactive Balance for Regenerative Futures
“Oceans should be viewed as bodies of water that connect people, cultures, and nations, not separate them.”
Professor Ramsay Taum, Blue Continent
Oceans Month is almost over but the life beneath the surface continues to thrive. Our oceans are our greatest teachers of collaboration. This month we’ve been in awe of our underwater friends and their ability to move together & protect each other.
At Future of Cities headquarters we’ve been focusing our attention on Ecological Balance, our giving and receiving, ebbing and flowing, slowing down to listen to the wisdom that lies at the depths of the oceans, beneath our soils, in the rays of the sun & through the powers of the wind.
Preserving our planet’s ecosystems involves deep listening, participatory co-design, co-creation, collaboration and the implementation of varied practices and technologies for maintaining an active balance within the built environment. There is no one size fits all solution and cohabitating requires cooperation.
Ecological balance…
A foundational principle of our Regenerative Placemaking framework is “ecological balance.” Ecological balance is fundamental to mitigating biodiversity loss and securing a more sustainable future for the next seven generations. Within ecological balance we honor our past to teach us how to harmoniously adapt & coexist with the various climate changes at hand in the present. The intricacies of ecosystems is a complex web of interconnectedness which requires active participation and continuous balancing for lasting change.
This month, as we immerse ourselves in the oceans of change, we’ve been wondering, with all that the ocean selflessly provides for us, in what ways can we continue to innovate and give back to our oceans?
As conscientious stewards of digital technology & ecological policymaking, we have a shared responsibility to deploy efforts and resources to preserve indigenous cultures while simultaneously recognizing, honoring and amplifying the immense contributions that indigenous leaders and communities are continuing to make towards modern technological advancements.
At the end of May we gathered for a historic geopolitical event with some of our close partners and global leaders at the ChoZen eco-retreat for a roundtable on regenerative technologies and cultural identity. Our Future of Cities team joined in a land blessing, with prayers led by Hawaiian indigenous leader and professor Ramsay Taum.
During their time at ChoZen, Blue Continent Institute generously shared with us their visions and goals on cultural respect and identity, passing on perspectives of island states and their depth of understanding for the importance of ecological balance beginning with the ocean.
The wisdom that the ocean carries gifts us many insights, beyond water as natural wonders or utility for human transactions, and instead takes us on a much deeper journey to look within ourselves for the inner knowing that we are made of the ocean and are not separate from it.
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Shaping America’s Role in the Post-COVID World
On March 4th, 2022, Future of Cities participated in the annual digitally mediated Horasis USA meeting. The meeting focused on the United States’ future and how it impacts the rest of the world. With 750 speakers and more than 150 sessions, it was an insightful event that resulted in numerous proposed ideas to positively shape the future of our world.
Tony Cho, CEO and founder of Future of Cities, was on a panel centered around the complexities of new urbanization—chaired by Timothy J. Nichol of Liverpool John Moores University—with Antonio Cantalapiedra of Woonivers, Mayor Eugene W. Grant of Seat Pleasant, Maxim Kiselev of Skoltech, and Avi Rabinovitch of Creative Links.
About Horasis: Horasis is a “global visions community committed to inspiring our future” and offers leaders and companies a platform to go global.
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As extreme weather events, like sea-level rise, wildfires, and other ecological disasters occur, climate change is becoming a more real and imminent threat by the day. In response, innovative concepts are spawning to mitigate effects and protect our society’s future. One such approach discussed in the sustainability and climate discourse has been regenerative placemaking. But what is this?
Regenerative placemaking offers a new, holistic approach that is actively being applied in cities on a global scale. It seeks to go beyond net-zero to create a net positive impact on the environment. The principles that support regenerative placemaking are many, including living systems thinking, biophilia, sustainable practices, and community engagement.
In this article, we are highlighting a few cities that are practicing these principles, and what can be learned from them.
1. Copenhagen, Denmark
Already known as the world’s greenest and most habitable city, Copenhagen has employed numerous regenerative placemaking tactics that contribute to its healthy living environment.
- Inclusive Public Spaces: Copenhagen has designed numerous urban development projects to create places that are healthy, sustainable, and foster inclusive social interactions. Sønder Boulevard Street in the Vesterbro neighborhood is one example. With a portion of the Boulevard developed into a recreational park, the green space helps reduce the urban heat island effect, the desired goal in Copenhagen. The park also encourages more walking and more outdoor activities which contribute to the overall health of the community.
- Energy Efficiency: The public’s support for wind power has grown substantially due to the encouragement of community-owned facilities and awareness campaigns. Based on Copenhagen’s Climate Plan, a hundred new wind turbines will be installed by 2025 to contribute to the intermittent energy already being provided from existing wind farms. Their energy efficiency extends to their built environment as well. For instance, a percentage of hotels in Copenhagen have an eco-certificate or other prestigious environmental credentials, through the help of environmental managers.
2. Medellin, Colombia
Medellin is a member of the “100 Resilient Cities” and part of the UN’s Green Cities initiative. In the midst of its natural forests, Medellin is evolving and has proven itself to be a model of social and urban transformation. The city owes its development to the collective co-creation amongst its citizens, public and private organizations. The presence of this transdisciplinary interaction has led to increased levels of community engagement. Emerging from this partnership is an image of a resilient Medellin, one with goals of safety, equity, and sustainability.
- Referred to as the ‘Corredores Verdes,’ Medellin’s Green Corridor initiative was designed to interconnect 30 green corridors within the city that has a host of widespread benefits. The corridors go beyond heat reduction, by improving biodiversity (serving as a home to new ecosystems), sequestering carbon dioxide emissions, and reducing air pollution.
- Sustainable Transportation: The city has the largest electric fleet in Colombia. Vehicles, like electric trams and cable cars, create sustainable connections all over the city, including between impoverished areas and the city centers. Medellin is aiming to be an eco-city and initiatives like these gear it closer to the goal. The city was also awarded the sustainable transport award by the UN.
3. Auckland, New Zealand
As one of the most liveable cities in the world, Auckland continues to find ways to create exceptional strategies that result in the city’s transformation. There is an emphasis placed on eco-design and energy efficiency. For example, the city provides readily available resources to assist the community to make smart choices and reduce waste–whether home or business. Unique to Auckland is its reconnection with its indigenous population and natural systems. In an effort to create diverse and inclusive community engagement, a Māori design leader, Phil Wohongi, was appointed in an aim to foster the integration of identity and culture in Auckland. The city’s outreach includes speaking and listening to various community members and taking action. In regards to natural systems, Auckland has taken up many projects that include the redevelopment of waterfronts and biophilic practices.
- Organic Link at Te Wananga, in Waitematā Harbor: A ferry basin area at Waitematā, suffers from polluted waters. The Auckland Council created a unique natural solution to this issue through the addition of ropes of mussels to the underside of the public outdoor space. Mussels are known to be capable of removing pollutants and are exceptional at filtering seawater. The project illustrates solutions that can be implemented from Māori practices.
- Te Auaunga Awa Restoration (Biophilia in Auckland): it is common to find varying levels of biophilia in Auckland in an effort to increase biodiversity and stormwater management, ranging from green roofs to natural parks. The Te Auaunga Awa (Oakley Creek) project was an upgrade for better flooding and stormwater management. It involved the naturalization of the previous concrete-lined waterway. The upgrades have led to a lush park with a meandering stream and an increase in social, healthy interaction at the Creek.
4. Montevideo, Uruguay
Montevideo is the cultural, political, and economic center of Uruguay. The city is committed to the welfare of its citizens by placing an emphasis on human rights and sustainability. Montevideo is actively implementing the Sustainable Development Goals 2030 agenda. The city has developed a number of strategic plans for development and tackling social, economic, and environmental vulnerability. In 2016, Montevideo was listed as a member of the 100 Resilient Cities Network. A Resilience Executive Unit was established then, to create and deliver a Resilience Strategy by 2018. The Strategy involved regenerative placemaking approaches like inclusivity, co-creation environmental commitments. Beyond this, Montevideo, and Uruguay as a whole, have taken up other projects to constantly improve agricultural and energy systems.
- Renewable Energy: Uruguay is one of the leading countries in renewable energy and is making exceptional headway to be carbon neutral by 2030. 98% of the country’s power is from renewable sources. The Country has also found ways to utilize the biomass produced from agricultural industries to generate electricity.
- Agricultural Systems: The Country has also found effective ways to conserve the natural forests, habitats, and biodiversity. There has also been an integration of smart technologies into the agricultural systems making it possible for “agro-intelligent” agriculture in Uruguay.
Ultimately, what we can learn from these identified cities are the huge role nature, technology, and the community plays. The effectiveness of natural solutions to environmental challenges is evident. We can look to nature as an energy resource, and utilize its cooling and filtration properties. There is also the benefit of equipping the built environment with smart tools for energy measurement and efficiency. All these tactics depend on community engagement. It is important for the community, not just to understand these principles, but also to be involved in them, so that implementation and necessary lifestyle changes will be welcomed.
There are many other cities that are implementing regenerative placemaking principles in an effort to create healthy and sustainable environments; It is only a matter of time before we start seeing the effect of these changes.
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